The magnetism of a good mug is hardly a new phenomenon. But during the pandemic, many ceramic artists have seen the kind of customer excitement more associated with clothing lines or concert tickets. Some pieces are selling out within seconds of being posted on websites and Instagram pages.
Lalese Stamps of Lolly Lolly Ceramics said she can sell 250 mugs in under a minute. Sarah Hussaini, the architect turned ceramist behind Not Work Related, reported selling 350 pieces in six minutes. Mica DeMarquez of Mimi Ceramics tracked sales of 326 items in four minutes, and Dustin Barzell of Ceramicism routinely